Today is America Recycles Day and Weis Markets is celebrating by announcing our commitment to use 100% recyclable modified atmosphere packaging (MAP) meat trays for all our fresh meat products. We’ve partnered exclusively with Clearly Clean Products, an Orwigsburg-based company that specializes in custom thermoformed packaging solutions, to develop the industry’s first closed-loop recyclable meat tray.
We began introducing the new meat packaging in all of our stores for kabobs and ground sausage earlier this year. We plan to extend the packaging to our ground beef product line in early 2013. We will be evaluating further expansion across other meat products throughout the year. The new recycled trays are made from 80% recycled #1 plastic and are easily recycled by customers after use. The patented, Peel-A-Tray packaging will eventually replace more than 11 tons of non-recyclable air sealed and polypropylene #5 trays on which fresh meat products were wrapped previously.
The new packaging program underscores our strong commitment to adopting sustainable practices to minimize our impact on the environment. We are continually increasing our conservation efforts, providing recycling opportunities for both our associates and customers, and evaluating our store designs to meet with our standards for environmental leadership and stewardship. We strive to lead by example, helping to make a significant difference in our communities.
The recyclable trays are part of a much larger sustainability program at Weis Markets to help reduce our carbon footprint. We work to educate associates and customers on the best way to control waste, retrofit stores to be more environmentally friendly and maintain a steadfast commitment to purchase local produce within the states where we operate, supporting local growers, reducing shipping and advancing sustainable agriculture.
In 2012 alone, we recycled 34 million pounds of cardboard, 280,000 pounds of office paper, 56,000 pounds of plastic pharmacy bottles, 528,000 pounds of waxed cardboard, 1.3 million pounds of plastic shopping bags and film plastics and 1.5 million pounds of food waste. In one year, we diverted more than 37 million pounds of recyclables from landfills!
Keepin’ it green,
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